CALÓ NYC PRESENTATION

When: July- October, 2018
Where: Gitano NYC pop up
What: 

THE CALÓ POP UP STORE IN THE HEART OF NYC THIS SUMMER OPENED ITS DOORS JULY-OCTOBER IN PARTNERSHIP WITH GRUPO GITANO. THE NEWLY LAUNCHED BRAND BASED OUT OF THE TULUM JUNGLE CONSTRUCTED THEIR RETAIL CONCEPT FROM A SHIPPING CONTAINER FEATURING A TROPICAL HARDWOOD DECK FACADE WITH PLANTS DRIPPING FROM THE ROOF AND DISPLAYS. DRAWING INSPIRATION FROM 1970’S ICONS LIKE CHER, ELIZABETH TAYLOR & MICK JAGGER, IMAGINE STUDIO 54 IN THE JUNGLE MEETS GRACE JONES IN SAN TROPEZ. THE BRAND FOCUSES ON ETHICALLY MADE & REPURPOSED FASHION DESIGNED & DIRECTED IN HOUSE BY CO-FOUNDER / PARTNER LULU LEONARD. ALSO TO NOTE THE BRAND RECENTLY HELD A COLLECTION PRESENTATION IN GITANO’S MEDITATION LABYRINTH DURING NYFW WHERE VARIOUS PRESS, STYLISTS AND FASHIONISTAS WERE IN ATTENDANCE. COMBINING RETAIL WITH HOSPITALITY IS CALÓ’S CONCEPT AT GITANO WHERE YOU COULD SIP ON A COCKTAIL WHILE YOU SHOP, ENJOY THE BAR’S CURATED DISCO INFUSED MUSIC AND FIND UNIQUE TREASURES AMONGST THE TROPICAL BACKDROP. 



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Ana Chico